
Corporate Vision
Bringing nutritious health foods into every household

Corporate Mission
Providing diverse households with safe, nutritious and healthy products and quality health services

Business Philosophy
Driven by both customer and innovation, focusing on both quality and service, and combining marketing and public welfare.

Core Values
Love, responsibility, gratefulness, and inclusiveness.

Corporate Spirit
Hard work, innovation & exploration, market orientation, continuous improvement, cooperation & win-win results.