Online Shopping Mall
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Zhonghong Bioengineering
Make nutritious and healthy food into every family
Zhonghong Bioengineering (Beijing) Co., Ltd. (hereinafter referred to as “Zhonghong Bioengineering”) was established in 1998, with headquarters in Beijing, China. As a joint venture with Proterra Investment Partners and China Tuhsu (a wholly owned subsidiary of COFCO Corporation), it is one of the first health food enterprises founded since China's implementation of legal management of heath food in 1996, and also one of the earlier enterprises specializing in the development and sale of high-quality nutritious health foods.
Product Presentation
Originating from the nature and shaping high-quality life
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Health Food
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Health Food
Health food with propolis as the main product
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Daily Tonic Food
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Daily Tonic Food
Digging Deep for Nutritional Value
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Health Grains
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Health Grains
Selected High-quality Cereal Ingredients
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Daily Care and Other Products
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Daily Care and Other Products
All-Round Daily Care
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Health Food
Selected raw materials, advanced production technologies, full-process traceability
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Daily Tonic Food
High-quality raw materials, rich nutrition, convenient to eat
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Health Grains
High-quality origin, green ingredients, nutritious and delicious
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Daily Chemical and Other Products
Natural raw materials, professional suppliers, full-process traceability
Public Benefit Activities
Zhonghong Bioengineering adheres to the core values of love / responsibility / gratitude / inclusiveness and sincerely contributes to the society
Business Overview
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Nutrition Health Center
Nutrition Health Center, as the traditional channel of Zhonghong Bioengineering, develops the nationwide market by regional distribution and carries out service marketing based on all regional dealer stores.
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Internet Business
The Internet business is in the overall channel layout of platform e-business, vertical e-business and social media,including “COFCO healthy life” WeChat mall, JD.com flagship store, Tmall flagship store, etc.
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Special Channels
Special channels mainly include gift group purchase channels, cross-industry cooperation channels and shopping channels.
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